Conference Programme
24 June 26
10.00-10.45 hrs.
ADSX101:-
Opening Ceremony
-
Keynote Speech "Thailand Beyond Next"
Djitt Laowattana
Board Director
Chairman, Robotics and Artificial Intelligence Committee
The Thai Chamber of Commerce
Thai | English | Chinese
11.00-12.00 hrs.
ADSX102
Panel Discussion: "Building Digital Muscle: Powering the Future of Asia's Digicommerce Services"
Panelists:
-
Dr. Preesan Rakwatin
Acting Senior Executive Vice President
Digital Economy Promotion Agency -
Dr. Jutharat Ahchawarattawon
Director of Logistics Division, Department of Industrial Promotion (DIPROM), Ministry of Industry -
Dr. Thepchai Supnithi
Director of Artificial Intelligence Association of Thailand (AIAT) -
Ms. Cindy Lang, Executive Chairman,
Shenzhen Artificial Intelligence Industry Association (SAIIA) -
Dr. Phichet Rerkpreecha
Executive Advisor to LINE Plus and LINE Thailand
Thai | English | Chinese
13.30-14.15 hrs.
Workshop
Bringing Thai Products to the Global Market
ขายของไทยให้คนทั้งโลก ทำอย่างไร
Mr. Charoen Hiruntrakul
Consultant Payment, Fastship Co., Ltd.
Thai | English | Chinese
24 June 26
14.30-15.15 hrs.
ADSX103:-
Panel Discussion: "Sharing and Challenges of Brand Globalization in the AI Era"
Panelists:
-
Mr. Lance Tong
Founder, ALTA GLOBAL COMMERCE (THAILAND) CO., LTD -
Ms. Vivi He
Founder and Principal of ShineGlobal and ShineGlobal Think Tank -
Mr. George Wong
Business Head, Thailand, Ksher Payment Co., Ltd -
Mr. Qi Ming
Fantawild Animation Inc.
Director, AI Platform Center, Fantawild Group
Chinese | Thai | English
24 June 26
15.30-16.15 hrs.
ADSX104:-
Panel Discussion: "How to Sell More through Tech" by MARTECH Association Thailand
Panelists:
-
Dr. Varanyu Suchivoraphanpong
CEO & Founder, Demeter ICT Co., Ltd. -
Ms. Naphaphach Pracha-anuwong
Business Consultant, SABLE Co., Ltd -
Mr. Kittisak Ardkonghan
Chief Technology Officer, Mekha Innovation Co., Ltd. -
Ms. Tanchanok Aunhachart
Co-Founder, DGS Digital Co., Ltd. -
Mr. Parote Homdok
Founder, Opentabs, Morestto Co., Ltd. -
Mr. Krishna Vinjam
Assistant CEO, Mango Consultant Co., Ltd.
Thai | English | Chinese
16.30-17.15 hrs.
ADSX105
Panel Discussion: "Emotional Tech & Companion Devices: The Next Consumer Frontier"
Panelists:
-
Assoc. Prof. Dr. Jackrit Suthakorn
Mahidol University, Department of Mechanical Engineering -
Dr. Tatchanan Kangwantrakul
Vice Chairman, Thai Small and Medium Enterprises Council -
Dr. Aslan Butjamlong
Academy Manager, Artificial Intelligence Association of Thailand (AIAT)
Thai | English | Chinese
25 June 26
10.30-11.15 hrs.
ADSX201:-
Panel Discussion: "From Hardware to Intelligence: Smart Devices at Work"
Panelists:
-
Mr. Ronnavate Pothong
Manager of the Thai IoT Association -
Mr. Albin He
CEO and co-founder of Polarizon Co., Ltd.
Thai | English | Chinese
25 June 26
11.30-12.15 hrs.
ADSX202:-
Panel Discussion: "Smart Devices, Smarter Services"
Panelists:
-
Mr. Tanut Khampeerasut
Vice President, Digital Technology Entrepreneur Association -
Mr. Thathien Anujorbhand
Chief Representative for the Dubai International Chamber in Thailand -
Mr. Kampanat Tanpitaksit
Managing Director, Robot System Co., Ltd.
Thai | English | Chinese
13.30-15.30 hrs.
ADSX203
Smart Sourcing for Smart Procurement Conference
Mr. Apiwat Poonyarit
CPSM | Director, Client Success & Innovation, PacRim
Group Purchasing and Supply Chain Management Association of Thailand (PSMT)
Thai | English | Chinese
15.45-16.15 hrs.
ADSX204
Empowering E-Commerce Through the Convergence of MarTech and AI
Mr. Teeraphol Ambhai
An expert in Marketing Technology (MarTech) and digital marketing,
as well as a special lecturer in marketing and technology.
Thai | English | Chinese
16.30-17.00 hrs.
ADSX205
Sell Everywhere, Profit Anywhere: Optimizing Multi-Platform Cash Flow for Global Success
Mr. Kornpong Nualsanit
Regional Partnership and Business Growth Manager - WorldFirst
Thailand eCommerce Association
Thai | English | Chinese
17.15-17.45 hrs.
ADSX206
New Weapon to Sell
Mr. Apicha Honghirunruang
Vice President of Thai Influencer and Creator Trade Association (TITA)
Thai | English | Chinese
10.30-15.00 hrs.
ADSX301
BIG SELLER E-COMMERCE SUMMIT 2026
Remark
The program is subject to change without prior notice.
11 June 25
11.00-12.00 hrs.
Panel Discussion
“A Beacon Amid Turbulence: How Enterprises Can Navigate Uncertainty and Harness New Opportunities in Southeast Asia”
- What are the key sources of uncertainty currently impacting enterprises in Southeast Asia?
- How can digital transformation help companies better navigate uncertain economic conditions in Southeast Asia?
- What new opportunities have surfaced for enterprises in Southeast Asia due to current disruptions?
- How are local startups and SMEs capitalizing on gaps left by global players amid supply chain or investment realignments?
Panelists:
- Kornpong Nualsanit
Regional Partnership Manager
Ant International – WorldFirst - Ratchanee Wattanawisitporn
Director, Investment Promotion Division 4
Thailand Board of Investment - Steven Sun
Vice chairman
Shenzhen Easttop Supply Chain Management Co., Ltd. - Pabpreng Liengsuk
Program Director
Techsauce Media Co., Ltd.
11 June 25
13.30-14.30 hrs.
The AI-Powered E-commerce Revolution by MarTech
- Mr. Atsawin Atsawapittayanont
Design Director - Mr. Rachanont Kratudngoen
Marketing and technology specialist - Mr. Nattapon Yongpaiboon
Author of Generative AI for Marketing - Mr. Teeraphol Ambhai
Adjunct Lecturer of UTCC and MarTech
Association Thailand
11 June 25
15.00-16.00 hrs.
“Shenzhen-Thailand Port and Logistics Cooperation Conference:Shenzhen-Thailand Collaboration Linking the Globe”
- Topic: Hutchison Ports YANTIAN - Your ideal Gateway Empowering Global Supply Chain”
Ms. Lindy Lin
Senior Manager of commercial
Hutchison Ports YANTIAN - Topic: Shenzhen Port Logistics - Building an All-
round Logistics Service Ecosystem
Ms. Alice Tao,
General Manager of Business Development
Department
Shenzhen Port Logistics Group Co., Ltd - Topic: “Xiaomo Port Newly-emerging Port in South China”
Mr. Frank Li
Vice General Manager
Shenzhen Shenshan Port Operation Co., LTD
16.00–17.30 hrs.
“Shenzhen-Thailand Port and Logistics Cooperation Conference :Shenzhen-Thailand Collaboration Linking the Globe”
- Topic: “Hutchison Ports Thailand”
Mr. Chayakrit Phainark
Hutchison Ports Thailand - Topic: “Logistics and Supply Chain Development Trends Under the Deepening Cooperation between China and Thailand”
Speaker: Dr. Nareerat Rattanaponwisedkul (Dr.Lily)
Chairman of Thai Pavilion Group - Topic: The Rising Thai Market and Collaborative Development of Shenzhen-Thailand Trade Supply Chain
Mr. Chongtong Xie
President, Thai Shenzhen Chamber of Commerce Association of Thailand
Chief Representative, Shenzhen Council for Promotion of International Trade (CCPIT) Thailand Economic & Trade Office
President, TCT WATASHI GROUP
12 June 25
11.00-12.00 hrs.
Panel Discussion
“Strategic Compass Amid Global Turbulence: Accelerated Supply Chain Restructuring and Southeast Asia’s Strategic Choices”
- Global realignment: How is Southeast Asia positioning itself amid intensifying trade tensions and global decoupling trends?
- About Supply chain resilience and localization: How can ASEAN countries work together to improve supply chain resilience without falling into protectionism?
- How should Southeast Asia balance foreign direct investment with the development of homegrown supply chain capabilities?
- How can ASEAN harmonize logistics and customs standards to create a truly integrated regional supply chain ecosystem?
- What role can green logistics and circular economy models play in the new regional supply chain paradigm?
- Can ASEAN develop a unified supply chain strategy or will each country continue to compete individually for relocation?
Panelists
- Ms. Witada Anukoonwattaka
Economic Affairs Officer
Trade Policy and Facilitation Section (TPFS), Trade,
Investment and Innovation Division (TIID) United
Nations Economic and Social Commission for Asia
and the Pacific (UNESCAP) - Mr. Lok Stephen Bao
Chief Operating Office
KEX Express (Thailand) Public Co., Ltd. - Dr. Piti Srisangnam
Executive Director
ASEAN Foundation, Indonesia - Mr. Patrick Hollenfeltz
12 June 25
13.30 -14.30 hrs.
Panel Discussion
“From Livestream to Lifestyle: How Live Commerce is Creating New Consumer Behaviors”
Panelists
- Mr. Supanut Inwarawatthanasiri
MarTech Association - Mr. Siripong Teopipithporn
Founder and Managing Director
Infotech Maker Co., Ltd. - Ms. Titinun Suttinaraphan –
Global Marketing Director,
Gogolook (Thailand) Co., Ltd.
12 June 25
14.30-16.00 hrs.
Successful E-Commerce Cases studies from China -A New Path of SME growth in Thailand
- Topic “Driving Seller Growth: The Road to Success in the 2025 New Cycle”
Mr. Steven Zhang
Individual responsible for external resource development
Shopee Thailand - Topic: "Accelerate your online sales with TikTok Shop"
Mr. Aritach Permsirinawachot
Channel Partnerships Lead, Independent Agency - TikTok Thailand - Topic: Expand Beyond Borders: Global Trade Made Easy with ALIBABA.COM
Mr. Owen Zhou
Country Manager
ALIBABA.COM Thailand - Topic: Strategies and Challenges for Chinese Brand entering Thailand
Mr. Jason Liu,
Director & Co-Founder
Fanlink Communication Co., Ltd. - Topic: “AI-Powered Global Leading in Cross-Border Supply Chain Solutions”
Ms. Claudia Peng
Chairman & CEO
Better Supply Chain
12 June 25
16.00-17.30 hrs.
Panel Discussion: “Successful E-commerce Cases Studies from China – New Opportunities for E-Commerce in Thailand”
- From the successful e-commerce case studies in China, what key elements can be effectively adapted to Thailand’s e-commerce market?
- Which technologies or business models from China do you see as having high potential to create new opportunities for Thai entrepreneurs?
- How have Chinese e-commerce players dealt with intense competition and rapidly changing consumer behavior, and what lessons can Thailand learn from their experience?
- In the context of Thailand–China collaboration, what strategic opportunities do you see for accelerating the growth of Thailand’s e-commerce sector?
- How has government support in China contributed to the growth of e-commerce, and what kind of policy approach should Thailand consider to empower digital entrepreneurs
Panelists:
- Mr. Mike Lin
Founder
Cross-border Guide - Mr. Lance Tong
Head of Commercialization
MOCA CREATIVE MEDIA CO., LTD - Mr. Shawn Hu
General Manager
Big Seller Thailand - Mr.James Gong
Head of international Business Unit
YH Global supply chain corporation limited
13 June 25
11.00-11.50 hrs.
Panel Discussion: “Empowering ASEAN’s Sustainable Future with Green Technologies”
- How can ASEAN countries ensure that innovation in green tech is inclusive and accessible to local communities?
- How important are cross-border collaborations in accelerating green innovation and deployment in ASEAN?
- How can indigenous knowledge and local practices be integrated with green technologies for more sustainable outcomes?
Panelists:
- Mr. Chanin Khaochan
President
Thai Subcontracting Promotion Association - Ms. Xianglan Wang,
Chairman of PULGRA New Materials - Mr. Bo Fan
COO, Big data center of Thailand
13 June 25
11.50-12.10 hrs.
Speech
“How Shenzhen became the largest foreign trading city in China”
- Ms. Lisa Zheng
Secretary General
Shenzhen Logistics and Supply Chain Management Association
Shenzhen Modern Supply Chain Management Research Institute
13 June 25
13.30 -14.30 hrs.
Panel Discussion: “Powering Up: Connecting Thai Martech to Global Markets by MarTech”
- Mr. Eakchai Parichatikanon
Committee MarTech Association Thailand - Mr. Anan Teerabruranapong
Vice Executive Data & Innovation Director,
Data First Co., Ltd. - Ms. Dinh Thi Diem Thuy***
Head of Global Business Development.
Buzzmetrics, Vietnam - Mr. Mason Song
Hakuhodo International (Thailand) Co., Ltd
13 June 25
14.30-15.30 hrs.
Thai E-Commerce Association
Speech
"Thailand as a Regional E-Commerce Hub: Opportunities and Challenges"
- Mr. Thathien Anujorbhand
Advisor - Thailand Chamber of Commerce
Commercial Director - Shark Ninja Thailand
Co-founder - Marteq Co., Ltd.
13 June 25
15.30-16.30 hrs.
Thai Influencer Trade Association (TITA)
Panel discussion:
- Medhawin Kitikun, Ph.D.
Committee Thai Influencer Trade Association - Ms.Kemika Sookprasongdee
Influencer - tiktok pepkemika
